NRF Foundation Honors | Honorees

Retail Professionals Building Better Lives

On Sunday Jan. 12, 2025, the NRF Foundation Honors will celebrate its 10th Anniversary, recognizing The Visionary – the most coveted award in retail – and The List of People Shaping Retail’s Future. We also award a community partner making an impact with our retail skills training and announce the recipients of our undergraduate scholarships.


Join us for the 10th Anniversary
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NRF Foundation Honors 2024 - The Visionary
The Visionary

The Visionary is the most coveted award in retail. For more than 100 years, the National Retail Federation has honored an individual who has served the industry with distinction throughout their career.

Pictured: The Visionary 2024 DICK'S Sporting Goods Executive Chairman Ed Stack

NRF Foundation Honors 2024 - The List
The List

of People Shaping Retail's Future

A dynamic group of retail leaders creating opportunities and sparking innovation.

Pictured: 2024 honorees lululemon Senior Vice President and Chief Information Officer Julie Averill, Crocs Senior Vice President & Chief Marketing Officer Heidi Cooley, The Kroger Co. Senior Vice President and Chief Information Officer Yael Cosset, Shopify President Harley Finkelstein, Snoopslimes Founder & CEO Jungmin Kang and Burlington Stores, Inc. SVP of Leadership & Organizational Development, DEI and Community Impact Mecca Mitchell

NRF Foundation Honors 2024 - Next Generation Scholarship
NRF Foundation Next Generation Scholarship

The highest honor that the NRF Foundation can bestow upon a student features a top award of $25,000 and recognition as an emerging leader in retail.

Pictured: NRF Foundation Next Generation Scholarship 2024 top recipient Kev Addison, finalists Cali Burns, Fatmata Camara, Rosinella D'Ostilio, Micelle Lee and SAS Vice President of Global Retail & Consumer Goods Solutions and NRF Foundation board member Richard Widdowson.

NRF Foundation Honors 2024 - University Challenge
NRF Foundation University Challenge

The team business competition provides undergraduates with real-world experience and up to $7,000 each.

Pictured: NRF Foundation University Challenge 2024 top team from Drexel University Aly Chew, Rajvi Dharamshi, Allie Gress, Krysta Mendoza and Kohl's Chief People Officer Mari Steinmetz.

NRF Foundation Honors 2024 - RISE Up Partner of the Year
RISE Up Partner of the Year

A dedicated partner that prepares people for life-changing careers through innovative use of the NRF Foundation’s training and credentialing program.

Pictured: NRF Foundation RISEUP 2024 Partner of the Year Dublin City Schools Superintendent John Marschhausen, Dublin City Schools Coordinator of Secondary Pathways and Partnerships Lori Mesi and Ohio Council of Retail Merchants President and CEO Gordon Gough.


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